Product forms
Capsules
Capsule is the most popular supplement type because they contain ingredients with a strong odor and bitter taste in an outer shell that makes it easy to consume. This outer shell is broken down in the digestive tract, and the medication is absorbed into the bloodstream and then distributed and metabolized in much the same way as medication from a tablet.
Softgel
Softgel capsules are similar to the classic hard-shelled capsule, where one half fits inside the other, with the medicinal or nutraceutical powder encased in between With softgel capsules, the medication is usually in liquid or powder form and is encased in a soft, gelatine-based shell. They are often easier to swallow, have a faster breakdown, are safe and are tamper-proof
Tablets
Tablet is a pill that is entirely composed of medication. It’s made by compressing powdered medicine into a solid pill. Tablet medicines can be a variety of shapes, including round oblong (caplets), and colors Some tablets have lines on them to make splitting easier. They have a long shelf life, high doses and are easy to split
Sachets
Sachets are a popular supplement format known for their portability and ease of use. With their compact, tear-open packaging, they allow consumers to take supplements anytime, anywhere—no water needed. Typically filled with powder or granules, sachets offer a convenient alternative to tablets and capsules, making them ideal for busy, on-the-go lifestyles.
Beverage
Beverage supplements combine hydration with functional health benefits in a delicious and easy-to-consume format. Ideal for daily wellness routines, these ready-to-drink formulas deliver active ingredients with great taste and fast absorption. Whether in bottles, pouches, or shot formats, they offer a refreshing alternative to traditional pills or powders.
Candy & Gummy
Candy and gummy formats offer a fun, tasty, and convenient way to take health supplements—especially appealing to children, seniors, and those who dislike pills. These chewable forms are ideal for vitamins, minerals, collagen, fiber, and functional ingredients. With customizable shapes, flavors, and sugar-free options, gummies and candies enhance user compliance while delivering measurable health benefits.
Jelly
Jelly supplements are a popular and enjoyable delivery format, combining functional nutrition with a soft, easy-to-consume texture. Perfect for daily health routines, they’re especially favored by younger consumers and those seeking an alternative to pills or powders. Jelly sticks can be formulated with vitamins, collagen, probiotics, or herbal extracts, and are convenient for on-the-go lifestyles—no water needed, just tear and enjoy.